• project name:

    Old Bush Vine Label Design

  • client name:

    Roodekratz Wines

  • sector:


  • services:

    design_label design


Old Bush Vine Label Design

Client Brief

The client produces small batch single vineyard wines, made from old bush vines. They required a label that showcased this heritage of the old root stock, but not in they way usually depicted with traditional labels.

Our Solution

G2 developed a trypographic centric wrap around label with a historic feel to the typesetting. To accompany this and accentuate the heritage we hand illustrated a dry land old bush vine that was printed as a feature. A highbuild was also added to the illustration to create a bit more tactile elements to the label.

Old Bush Vine Label tree
Old Bush Vine Label on bottle
Old Bush Vine Label closeup

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