Hemma Furniture
The logo for Hemma Furniture uses unique lettering to echo the design style and contours of the furniture. This was then roll-out on letterheards, the website, invoices and business cards.
Client Brief
When one of our clients approched us with a new venture we could not wait to get started. Already owning a veneer product company they decided to follow their dream to design and produce birch ply furniture. The client’s wish was to work closely with the design team.
Our Solution
The brand name “hemma” (meaning “home”) was our starting point for the logo. Unique lettering was created that echo the design style and contours of the furniture. G2 designed an icon with the letter “h” to be used as a stamp or embossing on the furniture. Hemma’s corporate identity included designs such as letterheads, price lists, invoice templates, business cards as well as a website. We partnered with photographer Charles Russel to photograph their furniture. A very sucesssful photoshoot combined with a well thought after corporate identity made this dream become a realty.